NNP SCANS U.S. MINT MARKETING MATERIALS

U.S. Mint Marketing Material on Newman Portal

At the recent Central States convention, Bruce Bartelt made available to Newman Portal a large collection of U.S. Mint marketing materials covering the period 1966-2023. There are hundreds of advertising pieces here, reflecting the prodigious production of U.S. Mint collector issues over the past couple generations. One of the more spectacular Mint emissions during this period is the 1976 National Bicentennial Medal in .900 fine gold, a massive, 3-inch diameter medal that weighs in at 15 ounces, representing 13.5 ounces of pure gold. By comparison, the Washington Before Boston medal in gold, held by the Boston Public Library, weighs "only" 8 ounces.

Market appearances of the National Bicentennial medal in gold include an example sold by Heritage on March February 27, 2025, for $44,400, while another piece at Heritage sold for $54,000 on April 30, reflecting the rising value of gold. This medal is cataloged as Swoger 52IAa, in his National Commemorative Medals of the United States of America (2008). Swoger notes a mintage of 424 pieces. The original issue price was $4,000, representing a significant premium over the 1976 melt value of about $1,685. By comparison, at today's (May 2) gold price of $3,249, the bullion value of the medal is $43,861, which is more consistent with recent auction results.

Among the Bartelt U.S. Mint promotional material is this 1976 solicitation for the National Bicentennial medal in gold. While not valuable, we have to wonder if these solicitations are as rare as the medal itself. For those not inclined to acquire an example of the large gold medal, Swoger notes seven variants in all, including a 3" silver piece and two smaller pieces in gold. A quick search of eBay reveals a good selection of most formats, with the exception of the "mega Liberty" 15-ounce gold behemoth. Given the upcoming Semiquincentennial, it is not hard to imagine increased collector interest in these pieces.

Image: Solicitation for the National Bicentennial Medal

Link to U.S. Mint fixed price lists on Newman Portal:
https://nnp.wustl.edu/library/publisherdetail/512757

To read earlier E-Sylum articles, see:
BOOK REVIEWS: NATIONAL COMMEMORATIVE MEDALS OF THE UNITED STATES (https://www.coinbooks.org/esylum_v11n42a03.html)
GASPARRO'S 1976 BICENTENNIAL GOLD MEDAL (https://www.coinbooks.org/esylum_v18n10a10.html)

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